Hasselblad has fostered a relationship with Swedish accessories brand, Sandqvist, creating functional, stylish camera bags to accent the Hasselblad range of offerings. This partnership utilises the strengths and expertise of each brand. Sharing a distinctly Nordic philosophy, Sandqvist is intrinsically inspired by the natural landscape of Sweden. Hasselblad is profoundly proud of its beginnings in Gothenburg and its Swedish heritage plays an integral role in everything the brand does.The Sandqvist x Hasselblad design is chic, minimalist and supremely functional. The collection consists of three different bags, created by Hasselblad and Sandqvist.