A MARK ON THE MOON

To receive the Digital Lunar Certificate, you must fulfill two conditions: First, you must be subscribed to the Hasselblad Newsletter, as the digital certificate will be delivered via email. Second, you must purchase any camera or lens during our official anniversary window from July 20th (00:00 PDT) to July 22nd (23:59 PDT). The certificate will be sent to your email address starting July 23rd (PDT).

During the official campaign period (July 20th – July 31st, 23:59 PDT):
• Purchasing 907X & CFV 100C includes a limited-edition Hasselblad Umbrella.
• Purchasing any XCD lens (excluding XCD 2,8-4/35-100E) includes a limited-edition Hasselblad Air Blower.
Please note: All physical gifts are strictly limited in quantity and are available on a first-come, first-served basis.

Yes. For most eligible orders, the physical gift will be automatically added to your cart at checkout if your purchase is made during the official promotion period and the gift is still in stock.
Please note: If you purchase a combo that includes any lens other than the XCD 2,8-4/35-100E, the Air Blower may not appear in your cart at checkout. In this case, we will arrange a separate shipment for the Air Blower on the same day, using the same shipping address as your original order. Once the shipment is arranged, you will receive a confirmation email. If you do not receive the email, please contact Customer Support for assistance.

Subscribing during the Warm-Up Phase ensures you are among the first to receive the Phocus Mobile for Android update and makes you eligible to earn the Digital Lunar Certificate. However, physical gifts and the digital certificate are only awarded upon a qualifying equipment purchase starting July 20th (PDT).

No. The Digital Lunar Certificate is only issued for purchases made during the official anniversary window from July 20th to July 22nd (23:59 PDT). However, users who purchase designated products between July 23rd and July 31st (23:59 PDT) are still eligible to receive the limited-edition physical gifts, while supplies last.